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Brand Manager, Innovation in Chicago, IL at Morton Salt

Date Posted: 2/6/2019

Job Snapshot

  • Employee Type:
  • Location:
    Chicago, IL
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:

Job Description

Since 1848, Morton Salt has been improving lives and enhancing every day moments. We not only offer your favorite salts for the kitchen but have also created water-softening salts for your home, ice melt salts for your walkways, and chemical-free salts for your pool.  Morton Salt also produces quality salts for a vast array of industries, from food manufacturing to pharmaceuticals. 
In the US, we are widely recognized for our famous Morton Salt Girl, one of America’s most beloved icons.  She has been the face of our brand for over a century and remains a symbol of trust for consumers and customers.  Our Windsor brand enjoys a similarly strong consumer & market position in Canada as it has for more than 125 years.
The Brand Manager, Innovation position is a new role on the recently formed Marketing Innovation Team that will focus on leading innovation efforts across our Consumer Products portfolio in North America including the Table & Specialty, Water Softener, Pool Care, and Ice Melt segments.  This role will help craft innovation strategy, create new ideas, and lead the execution of initiatives that are at the center of the company’s strategy for the Morton & Windsor brands.  New products will be an even more important pillar of our future strategy than they have been over the long, proud history of the company.  This role will not only drive critical initiatives, but help guide which are prioritized in the first place.
To expand further, the successful candidate in this role will have the responsibility of adding to our portfolio of innovation concepts and driving them from ideation to commercialization while ensuring that they meet category financial targets. This role will manage cross functional teams and oversee critical developmental & executional aspects of new product launches.  This includes effectively working with internal & external partners, leveraging consumer & marketplace insights, stewarding projects through the stage gate process, and enrolling senior management. 

Responsibilities 1.    New Product Portfolio Management & Execution
Initiate and drive cross functional teams consisting of external agency partners and key internal stakeholders to deliver against planned innovation initiatives
Lead the development and execution of product and packaging innovation plans including concept development, feasibility validation, product and packaging R&D, business proposal and approval, project execution, and customer sell in
Effectively manage products through the Stage Gate process
Accountable for P&L analysis of innovation portfolio, driving key initiatives to improve category profitability down to EBIT
2.    Innovation Strategy
Develop & refine the segment level innovation strategies for the assigned consumer segments in partnership with the Brand Teams and the Marketing Director, Innovation
Ensure Innovation strategies position the business to succeed in the evolving retail landscape including eCommerce
Position the new products portfolios for the US and Canada to achieve long term financial targets for Innovation
3.    Build and Protect Long-Term Brand Equity
Use insights to drive brand activity, new products, strategies, and thought leadership
Identify unmet consumer and/or customer needs and use those insights to strengthen the consumer products portfolio
Build and communicate brand value to justify selling and retail prices for new products     
4.    Culture of Creativity & Innovative Thinking
•Work with the Marketing Director, Innovation to build a compelling vision for the future that positions the organization to achieve its long-term innovation objectives
Represent the Innovation Team with multiple stakeholders including CMO, Marketing Communications, Sales, Sales Strategy & Planning, Technology & Innovation, Supply Chain, Brand Finance and Base Marketing Teams

Qualifications Bachelor’s degree in Marketing, Business, Innovation or related field required.   MBA preferred.
Experience:   5+ years of Marketing and/or Innovation experience in creating & developing new item initiatives and managing them from concept development to commercialization is required.  Previous experience managing a P&L desired.
Knowledge, Skills and Abilities
1. Genuine passion for the value and contribution made through innovation and a desire to share that passion with others

2. Intellectually curious, creative, and open to change

3. Proven ability to think and move between strategic and analytical thinking as well as actual execution

4. Proven track record of success and demonstrated ability in leading & inspiring cross functional teams to successfully launch new products into retail channels

5. Willing and able to respectfully and effectively challenge the status quo for the good of the business

6. Must be enthusiastic, self-motivated and demonstrate excellent problem solving and decision-making skills.  Be tenacious in the face of obstacles.

7. Experienced at managing agency partners ensuring we maximize return from the investment

8. Well-rounded business acumen with proven skills in marketing, business strategy, and general management


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